Amid ‘lower revenue for Overwatch and Hearthstone’
Well as it turns out:burning a World Tree in cold blooddoes pay off.
Although the player base was on fire going into the launch ofWorld of Warcraft‘sBattle for Azerothexpansion, Activision saw the green in the end. Speaking on an earnings call CFO Spencer Adam Neumann noted that Blizzard grew segment revenue “20% year over year,” a figure that was specifically driven byBattle for Azeroth. Neumann says that this “offset lower revenue” fromOverwatchandHearthstone, noting that they invested heavily in the Overwatch League for the former and that the latter couldn’t compete with its own massiveKnights of the Frozen Throneexpansion from last year.
Neumann says thatWorld of Warcraft,Call of Duty(Black Ops 4) andCandy[Crush] are their big earners and will “set the stage for continued opportunities in 2019.” Directly following up COO Collister Johnson steps in to note that the company is “energized” by the performance ofBlack Ops 4, noting higher player engagement beyond day one sales. Johnson also praises the lasting appeal of the series’ zombie mode and progression systems, as well as the new mode on the block: Blackout (Battle Royale).
Just in case you weren’t sure ifWoWwas still a big deal — it is. Oh and maybe you wanted your 1000th re-assurance that yes,Call of Dutystill sells year after year.
